How Buyers Buy

by Brian Tracy




The very best salespeople are actually "sales psychologists."

They spend an enormous amount of time thinking through the motivations of their customers and looking for ways to structure their offerings to appeal to the primary needs and motivations of the people they are talking to.

The Basic Rule of Selling
Understanding Buying Psychology
The Aim of all Buying Behavior
GAP Analysis
Resolving Final Concerns
How to Complete a Sales Presentation
The Seven key Questions You Must Answer
How Getting the Appointment Starts the Sales Process
How to Resolve Final Concerns

You'll discover how to activate your customer's buying button, using vital research findings.


24. How Buyers Buy - 30 minutes VHS


1 VHS video ......$98.00
Shipping in the USA = $8.00 us$

(800) 735-3660/(818) 366-7500


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